The Cape Town International Convention Centre (CTICC) proudly announced today that it has achieved an unqualified clean audit opinion for the second year in a row.

According to CTICC, CEO, Julie-May Ellingson the centre received a clean unqualified audit opinion from the Auditor-General of South Africa for its 2013/2014 financial year. The criteria for achieving a clean unqualified audit are stringent with less than 10 % of municipalities and municipal entities in South Africa achieving this status.

“This is a significant accolade for the CTICC and is the highest commendation that a municipal entity can receive. It is further testament to the CTICC’s commitment and adherence to the highest standards of good corporate governance and financial management,” says Ellingson.

As an industry leader in the meetings and events sector, the CTICC is continually raising the benchmark in terms of international standards of best practice. The CTICC has proven that it is possible to effectively run a profitable business entity, whilst still operating within a legislative framework.

Executive Deputy Mayor and Mayoral Committee Member for Finance, Alderman Ian Neilson said the City of Cape Town is proud of this accolade for the CTICC. “As a shareholder of the CTICC, the City believes this positive endorsement by the Auditor-General – for the second year in a row – shows that the Convenco Board has committed itself to high standards of financial management and has given the necessary attention to addressing the difficult balance of operating a dynamic business under stringent local government laws,” he added.

The CTICC has garnered international recognition for its reporting practices and is one of the few convention centre’s in the world to align its reporting standards to the Global Reporting Initiative (GRI) framework and achieve an application Level B+. GRI is a global network-based organisation that produces a comprehensive international sustainability reporting framework for leading organisations.

“The centre also received industry recognition for its commitment to good corporate governance reporting, when it scooped the UFI 2013 Sustainable Development Award for Best Sustainable Reporting,” concludes Ellingson.

UFI is the association of the world’s leading tradeshow organisers and exhibition centre operators and has a membership base of over 600 organisations in 85 countries around the world.


Count down to Electra Mining Africa 2014


It is almost time for Electra Mining Africa 2014 which takes place from 15-19 September at the Expo Centre, Nasrec, Johannesburg. Ranked as one the world’s largest mining shows, Electra Mining Africa will host over 850 exhibitors showing off their innovations, products, services and technologies across 38 000 m2 of exhibition space.

Visitors can expect to see many leading-edge South African companies in the packed halls, marquees and outside precincts. High-profile international exhibitors are also lined up from countries such as Australia, Chile, Czech Republic, Finland, France, Germany, India, Ireland, Italy, Korea, Poland, Russia, Spain, Switzerland, Taiwan, the Netherlands, the United Arab Emirates, the UK and the US. French, Chinese and Turkish pavilions are confirmed, as well as the Canadian Association of Mining Equipment and Services for Export (CAMESE) pavilion.

Exhibiters will be taking advantage of the show to launch new products and demonstrate their products to thousands of potential customers.

“With a collective value of millions of Rands in products, equipment and machinery on display there is a lot for our visitors to see,” says Gary Corin, Managing Director of Specialised Exhibitions Montgomery, organisers of the show. “Many of our exhibitors will be launching their latest products at the show and there will be live demonstrations, interactive product displays, simulation booths and technical presentations. Technical experts will be available to interact with visitors on the stands”

ATS 2000 will be showcasing its 10t hoist and trolleys which will be in operation on their stand with a remote/wireless control, which is a first in Africa. The company will also display its INDU 25 ton Air Hoist and its lubrication free Vane Pneumatic Motor.

Specialists in innovative body protection, Dupont will be launching Tyvek 800J which uses proprietary technology to combine oil repellency and durable protection against pressurized jets of liquids and water based chemicals with fabric breathability. Also, Tychem 4000S which presents wearers with optimum barrier against a range of chemicals while also being supple and lightweight.

Hytorc will unveil the world’s first ever precision impact bolting gun. The gun offers extremely fast rundown speed and unmatched torque output accuracy which allows it to safely and effectively complete almost any industrial bolting job.

MMD Africa will introduce the Transporter at Electra Mining Africa. The MMD Atlas 500t Transporter is the latest in in-pit sizing and conveying technology, with ground breaking sizing systems that optimize efficiency, improve safety and yield high productivity.

Afgen Positioning and Surveying Solutions will launch the Bramor gEO UAS which is ideally suited for remote surveying applications for open pit, volume calculations & surveillance. Its design places emphasis on the lightest possible take-off weight and advanced aerodynamics providing superb stability, electric propulsion and completely autonomous operation. The composite material construction ensures a high level of survivability.

Tru-Trac Rollers will demonstrate all its conveyor equipment at Electra Mining Africa. The company will also launch the new Pro-Zone Modular Conveyor Load Zone System for containment of dust and air at load areas to reduce dust pollution.

Afrox will showcase its unique and innovative Smoothflo™ gas pressure regulator. This pioneering regulator delivers a multi-stage performance with a single-stage design and sets new standards in performance by combining valve encapsulation with piston technology, effectively replacing the diaphragm typically used in standard regulators. The advantages include reliable, constant performance and improved pressure stability across the entire working pressure range.

Other new products to be launched at the show include Engen’s new 900L horizontal IPS lubricant dispensing station. This unit allows mini-bulk to be transported and dispensed in underground mining operations or in areas where there is a restriction in height. Once the pack is emptied it can be filled with used oil and be brought back to surface.

The Ford Motor Company of Southern Africa will be introducing Ford’s all new Ranger XL-Plus, the perfect mining partner. It boasts a 5-star Euro NCAP safety rating, as well as a host of improvements that were developed on the world’s most demanding mine sites, making it the toughest Ranger yet. Visit the Ford stand to see the Ranger XL-Plus put through its paces on the 4×4 track.

In addition, highly sought after conferences will be running alongside Electra Mining Africa, which provide further value-add for visitors. These are the SAIMM Surface Mining Conference, the Southern African – German Chamber of Commerce and Industry NPC International Infrastructure and Invest Convention (IIIC), the Powering African Industry Conference, a WiMSA Women in Mining Workshop and a programme of SAIMechE Exhibitor Soapbox presentations.

Electra Mining Africa is organised by Specialised Exhibitions Montgomery, a member of the prestigious Montgomery Group and a member of the Exhibition Association of Southern Africa (EXSA). Electra Mining has accreditation from UFI, which is the Global Association of the Exhibition Industry. This means that the event is audited according to strict standards.

For further information go to www.electramining.co.za

Via: Exsa

Cloud and Big Data drive AfricaCom 2014

AfricaCom 2014, being held on 11-13 November 2014 at the CTICC, has two key streams on its agenda – ‘Cloud’ and ‘Big Data’.
Data is king – more so than ever. Knowing how to analyse the data retrieved through a myriad of transactions and transaction types, in order to serve that person/people group specific information that results in a desired response is both an art and a science – science fiction. This is now a business in its own right and involves sophisticated software systems than can take the bytes of data, process them quickly and dispatch with the objective of acquiring targets.

Whether we like it or not, we are all a part of the matrix – whether we have a Facebook account or not as a swiped credit card, any form of payment (other than cash), is recorded. Our personal details, likes and dislikes and even habits are all on file, somewhere. For marketers and brands alike, big data is an opportunity to increase sales. Big data is able to serve huge amounts of selected data to billions of people at exceptional speeds. It influences everyday purchase decisions, but the ability to keep up to date with the fast evolving developments in this field that will classify the winners and the losers of the information age.

‘Cloud’ covering AfricaStoring this data presents another opportunity and the ‘cloud’ that is slowly covering Africa is an ideal place to begin.

However, ‘Cloud’ is much more than just a storage place. The provision of cloud-based computer services linked to ‘businesses on the go’ is helping to drive entrepreneurship in both established and emerging markets. Fuelled by necessity, the quickest uptake in cloud services is coming from the SME sector, however Enterprise is beginning to sit up and take notice of the many benefits and cost savings of migrating to a more flexible and efficient infrastructure.

However, there are still questions around security of the information stored in the cloud, and the need for the Telcos and cloud service providers to work together in order to maximise the customer experience and help grow economies.

AfricaCom, as the African continent’s single largest digital ecosystem conference and exhibition, continues to provide a platform and environment where these issues, can be debated, challenged and resolved. Considering that both the ‘cloud’ and ‘big data’ affect just about each and everyone on the planet, it’s probably best to discover why and how to get the most out of it.

For more information, go to http://africa.comworldseries.com/press-zone.

Exhibition industry remains globally strong

The 13th Global Barometer survey for the first half of 2014 was recently released by UFI, the Global Association of the Exhibition Industry; it reports that the exhibition industry remains globally strong despite continuing economic challenges across the world.

Conducted in June 2014, UFI’s study was answered by 201 companies from 63 countries. Within South Africa more than half the companies that participated declared that the impact of the “economic crisis” on their business was not yet over, although most anticipated it ending in 2015. While 43 percent of companies globally believed that the “economic crisis” is over.

The outlook remains positive with the majority of companies across all regions declaring turnover increases since 2011. Projections indicate that this is expected to continue in the coming year. In South Africa this year’s survey indicated that 63 percent of participants, 6 out of 10 companies, predict an annual increase in their profits. While operating costs compared to the previous year remained stable.

The “local/national competition from within the exhibition industry”, “state of the national/regional economy” and “internal management challenges”, respectively were considered the three most important business issues globally over the last four years. The issue of “global economic uncertainty” was also reflected as significant.

The survey also revealed that China expected a relative slowdown where a quarter of the respondents, declared an increase of 10 percent of their annual profit for 2014 compared to 52 percent for 2013. Whereas 50 percent of respondents from the USA projected an increase of more than 10 percent of their annual profits in 2014 and 80 percent of respondents anticipated an increase in turnover within the next year.

Earlier this year, UFI’s 12th Global Barometer highlighted growth in the exhibition industry in 2013, despite fears the “economic crisis” was not over yet.

The next UFI Global Barometer Survey will be conducted in December 2014.

The “Crisis Barometer” was developed by UFI, at the beginning of 2009, to assess the impact of the economic decline based on the perceptions of their members. Today, this survey has become the exhibition industry’s Global Barometer bi-annual report drawing on input from UFI members in 83 countries. It includes identical surveys for South Africa conducted by EXSA, the Exhibition and Events Association of Southern Africa, for the USA conducted by SISO (Society of Independent Show Organizers), for Central and South America by AFIDA (Asociación International de Ferias de America) of their respective members.

EXSA’s general manager, Sue Gannon said that the South African industry is extremely buoyant with major shows coming up in the next quarter highlighting the significant growth of the industry.

Via: bizcommunity

The Coca-Cola dome showcases top international events

When it comes to looking for a location for special events and exhibitions, the has become one of South Africa’s most sought after venues, and has also become a favourite for international acts and niche artists. The Coca-Cola dome is the ideal venue when planning any entertainment spectacular.
Explaining the ‘attraction’ of the venue, Warren Green, Commercial Manager of the Coca-Cola dome, says, “We are the largest indoor arena in South Africa, with over 11,000 sqm of uninterrupted space, and we boast a roof which is 42.25m high. This means we are capable of accommodating large stage structures. This is often an advantage for many international events who present complex extravagant performances.”The venue boasts flexible seating structures, which means that for each special event, the Coca-Cola dome is able to tailor-make the audience experience. Attie van Wyk, CEO at Big Concerts, says, “We have configured the Coca-Cola dome for anything from 8,000 to 18,000 people.” 

The venue’s pillar-free space ensures that the Coca-Cola dome can accommodate various different types of events. During July the venue hosted the globally successful Disney on Ice skating spectacular for the third successive year. The weight of the Disney on Ice set is a staggering eight tons, the painted backdrop is over 70 metres long, and it includes a castle which is 10.9 metres tall!


The Coca-Cola dome hosted the 2014 Reebok CrossFit Games Africa Regionals for the first time and we were able to accommodate all their monster gym equipment. For a few days the venue was a home for ring towers, climbing frames and chinning towers and the fittest athletes in the region.

The world-famous DJ Armin Van Buuren’s Intense tour plays at the best venues in the world, and in South Africa the Coca-Cola dome hosted this exclusive live performance. “The fact that we were selected to host this prestigious international concert emphasises that we are a truly versatile venue, capable of managing top acts and unique events,” says Green.

Due to the excellent reputation within the events industry, and backed by an experienced management team, the Coca-Cola dome will be showcasing top international artists to entertain various audiences in Gauteng. This includes The Fray, Thirty Seconds to Mars, Kenny G and John Legend. In August we’re going to be celebrating women’s month with two of the biggest neo-soul and R’nB artists – Jaheim and Anthony Hamilton, supported by local group, Mafikizolo.

Don’t forget to check our website for more info on the exciting entertainment lined up for the next few months of 2014. Visit www.coca-coladome.co.za.

the Coca Cola dome – Experience. Accessibility. Excellence.

via: Bizcommunity

Exhibiting at AFRICACOM 2014?


AFRICACOM is back in 2014 and promises to be bigger and better than ever before. The organisers are expecting a record number of delegates from around the world, making AfricaCom, Africa’s premier Telecoms trade show to visit. HOTT3D will be onsite assisting both the organisers and clients with the signage and expo side of AfricaCom 2014.


Dates: 11-13 November 2014

Venue: CTICC Cape Town, South Africa

Exhibitors: +375

Attendees: 9 000

Speakers: +300

Website:  africacomworldseries.com

Twitter: @AllAboutCom

Facebook: facebook.com/AllAboutCom



If you are involved in the digital economy in Africa then this is the event for you:

  • Attended by 9,000 of the smartest, most switched-on digital movers and shakers in Africa
  • Supported by 300+ of the biggest-hitting speakers in the digital world in Africa and beyond
  • Chosen by 375+ of the world’s most innovative, forward-thinking telecom brands to showcase their solutions and services
  • Delivering a value-busting 11 events in 1

AfricaCom – the biggest and best tech event in Africa that gathers together senior decision-makers from the entire digital ecosystem…



HOTT 3D – Client Exhibition Stands from AfricaCom 2013

(click to view on Behance)

allot - Exhibition stands Cambuim Exihibition Stand

WIOCC - Exhibition standsTXO - Exhibition stands


Agenda/Exhibition times:

DAY 1 Tuesday 11th November 2014 – Exhibition Opens: 10.00-18.00

DAY 2 Wednesday 12th November 2014 – Exhibition Opens: 10.00-18.00

  • AfricaCom Awards: Networking reception, gala dinner and after-show party celebrating the achievements of the telecoms, media and ICT market in Africa

DAY 3 Thursday 13th November 2014 – Exhibition Opens: 10.00-17.00

africacom expo

Interested in Sponsoring or Exhibiting?

Request a brochure: africa.comworldseries.com/request-a-brochure/

Sponsorship & Exhibition opportunities

Ensure your brand is seen as a market-leader by 8,000 decision-makers attending AfricaCom.

Contact us today to take your place alongside the highest-profile brands in the market.

Jean-Pierre Bird
Exhibition & Sponsorship Sales
Email: Jean-Pierre.Bird@informa.com
  +44 (0) 20 701 75823



View the complete Exhibitor list over here.

Key figures from Africacom 2013:

Africacom 2013


The Complete Guide to Successful Exhibition Marketing – Part 2

The-Complete-Guide-to-a-Successful_Part 2

In the first article of the Complete Guide to Exhibition Marketing we examined the first 3 steps of:

  • Step 1: Selecting the Right Exhibition for Your Company
  • Step 2: Setting Objectives
  • Step 3: Target Marketing

In Part 2 we will take a look at the following 3 steps:

  • Step 4: Pre-Show Communications with First Time Visitors
  • Step 5: Pre-Show Communications with Long Time Visitors
  • Step 6: Management Perspectives

Step 4: Pre-Show Communications with First Time Visitors

step_4Contacting this target audience is a matter of choosing between many communications options, but keep this in mind: visitors spend their own money and give up valuable time to be at the exhibition – so you must do everything possible to make their investment worth the effort. Also, use the appropriate language or dialect in your communications.

At a typical exhibition, 40 percent of the audience is attending for the first time. Furthermore, over 50 percent of these important buyers and/or purchasing specifiers will not attend another exhibition in the year ahead. This creates a tremendous exhibitions marketing opportunity for your company. In fact, research shows that 88 percent of your prospects were probably not contacted by one of your field sales representatives in the previous year. So you need to let these new prospects know about your participation. Here are some suggestions about how to do that:

1. Advertise in pre-show publications – both print and electronic – and special show issues of your industry’s trade journals. Remember to mention the important sales features of your exhibit, where it’s located, who will be on the stand, etc. Pre-show advertising can more than double your stand activity during a show, since 83 percent of the visitors use show “previews” to help them plan their visit.

2. Offer “show specials” or other promotions in the stand to positively position your company and its products. And personalize your marketing message to each audience segment: Let them know that if they do business with you, life will be better and they will save money.

3. Take advantage of all the new promotion opportunities on the Internet. Most exhibition organizers provide direct links with your company’s Web site, as well as excellent on-line advertising opportunities. “Banner advertising” or web logs, called “blogs,” can effectively call attention to your stand’s special featuresand its location. Remember to use the appropriate languages.

The-Complete-Guide-to-a-Successful_Part 2_sep 1

Step 5: Pre-Show Communications with Long Time Visitors

step_5Another important CEIR Research finding: 60 percent of a typical exhibition audience has been attending for two or more consecutive years.

The exhibition organizer can help you effectively reach this visitor group by providing mailing lists and other database information. You can then use targeted direct mail to tell these important buyers and/or purchasing specifiers that you are hoping to see them at the show this year. An effective direct mail program can increase visitors to your stand by 53 percent.

Direct Mail

Personalized direct mail is a highly effective motivator, and you should try to send at least three mailings. Research proves that each mailing increases the response rate in your stand: one mailing gets 25 percent visitor response, two mailings generate 50 percent and three mailings create a 75 percent increase. Furthermore, the buyers’ perception of your company’s presence at an exhibition increases positively with each mailing you send.

Specialty Items

Give-aways, or specialty items, creatively used in conjunction with direct mail are also quite effective. Choose a unique item, if possible, one that is memorable and environmentally friendly. Consider this approach: Send one half of a specialty item to these previous visitors and invite them to pick up the other half in your stand during the show.


Advertising to this group is also important because it reinforces your show presence and enhances your company’s recognition. You might even consider some follow-up telemarketing to key prospects and opinion makers; this personal contact makes a very positive impact.

Also, evaluate a variety of advertising opportunities, as each can be effective, depending on your needs: World Wide Web sites, print advertising in show publications, industry journals, local and regional edition newspapers, outdoor billboards, radio and television, hotel video programs, multimedia kiosks or banners placed throughout the exhibition, shuttle bus advertising, and more.


Either printed or electronic, newsletters are another effective way to promote your participation in an exhibition. It should be easy to read and filled with valuable information targeting your current customers and prospects. It can be in several languages, according to the visitor profile, yet focused on techniques to increase profitability. A newsletter permits you to position your company as an expert in your industry sector. It is more effective when sent before the event and post-show, as a final promotion.


Sponsorships are particularly effective in demonstrating your support for an exhibition. Be sure that the sponsorship package offers opportunities for increased exposure for your company. And make sure your target audience knows that you are a sponsor in the exhibition, as it underscores your commitment to their industry.

Finally, don’t leave anything to chance: make exhibitions an integral part of your company’s total marketing mix. Research shows that exhibitors who carefully plan and integrate other marketing media into their exhibit programs are more successful at attracting their targeted audiences and converting them into qualified sales leads.

The-Complete-Guide-to-a-Successful_Part 2_sep 2

Step 6: Management Perspectives

step_6Never doubt that your pre-show activity is worth the effort, since 75 percent of all visitors arrive at an exhibition with a predetermined agenda as to whom they plan to see and very often what they plan to evaluate and buy. You want your company to be one of them and pre-show promotions are the best way to do that.

Also, for the larger mega-shows where visitors must be highly efficient with their time, they are greatly influenced by what they see/hear prior to the show.


CEO Studies

Incomm International (based in Chicago, IL) asked chief executives why they attended exhibitions and their responses were overwhelmingly positive:

  • 84 percent said they attended for personal contact with their customers;
  • 78 percent wanted to assess the marketplace

and exhibitions were the best way to do that;

  • 69 percent wanted to see what their competition was doing;
  •  66 percent came to support their exhibition staff.

Here’s another bit of interesting research: A survey of CEO’s found that 18 percent attended an exhibition because some exhibiting company gave them a complimentary pass. If the exhibition organizer offers complimentary show registrations, by all means use them to further reinforce your participation with this management group.

Finally, a recent study of the most successful companies at exhibitions found that they had one thing in common: they all engaged in pre-show promotion, or target marketing. Some companies mistakenly think that the exposition organizer is solely responsible for getting a quality audience to the event. Smart exhibitors know that they share the responsibility and promotions are the key. The bottom line is that everything you do in advance pays real dividends at the show.

Post via: www.ufi.org

by Bob Dallmeyer