CATERPILLAR INC. @ Mining Indaba


Show: Mining Indaba

Product: Custom Expo Stand

Caterpillar Inc is an exceptional world renowned brand and needed a custom exhibition stand for their presence at the Mining Indaba 2017 Conference and Exhibition, recently held at the Cape Town Convention Centre (CTICC). We produced a stand that both puts the CAT brand in the spotlight it deserves but also allowing for the B2B connections that are made at a show such as Mining Indaba.


Caterpillar is the world’s leading manufacturer of construction and mining equipment, diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. The company principally operates through its three product segments – Construction Industries, Resource Industries and Energy & Transportation – and also provides financing and related services through its Financial Products segment.

About Mining Indaba:

Investing in African Mining Indaba® remains the preferred deal-making platform for mining in Africa. Over the past few years Mining Indaba has been evolving to better meet the changing needs of the African mining community.




Cloud and Big Data drive AfricaCom 2014

AfricaCom 2014, being held on 11-13 November 2014 at the CTICC, has two key streams on its agenda – ‘Cloud’ and ‘Big Data’.
Data is king – more so than ever. Knowing how to analyse the data retrieved through a myriad of transactions and transaction types, in order to serve that person/people group specific information that results in a desired response is both an art and a science – science fiction. This is now a business in its own right and involves sophisticated software systems than can take the bytes of data, process them quickly and dispatch with the objective of acquiring targets.

Whether we like it or not, we are all a part of the matrix – whether we have a Facebook account or not as a swiped credit card, any form of payment (other than cash), is recorded. Our personal details, likes and dislikes and even habits are all on file, somewhere. For marketers and brands alike, big data is an opportunity to increase sales. Big data is able to serve huge amounts of selected data to billions of people at exceptional speeds. It influences everyday purchase decisions, but the ability to keep up to date with the fast evolving developments in this field that will classify the winners and the losers of the information age.

‘Cloud’ covering AfricaStoring this data presents another opportunity and the ‘cloud’ that is slowly covering Africa is an ideal place to begin.

However, ‘Cloud’ is much more than just a storage place. The provision of cloud-based computer services linked to ‘businesses on the go’ is helping to drive entrepreneurship in both established and emerging markets. Fuelled by necessity, the quickest uptake in cloud services is coming from the SME sector, however Enterprise is beginning to sit up and take notice of the many benefits and cost savings of migrating to a more flexible and efficient infrastructure.

However, there are still questions around security of the information stored in the cloud, and the need for the Telcos and cloud service providers to work together in order to maximise the customer experience and help grow economies.

AfricaCom, as the African continent’s single largest digital ecosystem conference and exhibition, continues to provide a platform and environment where these issues, can be debated, challenged and resolved. Considering that both the ‘cloud’ and ‘big data’ affect just about each and everyone on the planet, it’s probably best to discover why and how to get the most out of it.

For more information, go to

Exhibiting at AFRICACOM 2014?


AFRICACOM is back in 2014 and promises to be bigger and better than ever before. The organisers are expecting a record number of delegates from around the world, making AfricaCom, Africa’s premier Telecoms trade show to visit. HOTT3D will be onsite assisting both the organisers and clients with the signage and expo side of AfricaCom 2014.


Dates: 11-13 November 2014

Venue: CTICC Cape Town, South Africa

Exhibitors: +375

Attendees: 9 000

Speakers: +300


Twitter: @AllAboutCom




If you are involved in the digital economy in Africa then this is the event for you:

  • Attended by 9,000 of the smartest, most switched-on digital movers and shakers in Africa
  • Supported by 300+ of the biggest-hitting speakers in the digital world in Africa and beyond
  • Chosen by 375+ of the world’s most innovative, forward-thinking telecom brands to showcase their solutions and services
  • Delivering a value-busting 11 events in 1

AfricaCom – the biggest and best tech event in Africa that gathers together senior decision-makers from the entire digital ecosystem…



HOTT 3D – Client Exhibition Stands from AfricaCom 2013

(click to view on Behance)

allot - Exhibition stands Cambuim Exihibition Stand

WIOCC - Exhibition standsTXO - Exhibition stands


Agenda/Exhibition times:

DAY 1 Tuesday 11th November 2014 – Exhibition Opens: 10.00-18.00

DAY 2 Wednesday 12th November 2014 – Exhibition Opens: 10.00-18.00

  • AfricaCom Awards: Networking reception, gala dinner and after-show party celebrating the achievements of the telecoms, media and ICT market in Africa

DAY 3 Thursday 13th November 2014 – Exhibition Opens: 10.00-17.00

africacom expo

Interested in Sponsoring or Exhibiting?

Request a brochure:

Sponsorship & Exhibition opportunities

Ensure your brand is seen as a market-leader by 8,000 decision-makers attending AfricaCom.

Contact us today to take your place alongside the highest-profile brands in the market.

Jean-Pierre Bird
Exhibition & Sponsorship Sales
  +44 (0) 20 701 75823



View the complete Exhibitor list over here.

Key figures from Africacom 2013:

Africacom 2013


CTICC celebrates sod turning on expansion project -2014

CTICCHard work and careful planning over the past few months culminated in the first sod being turned on the construction site of the Cape Town International Convention Centre (CTICC) expansion today.

“The expansion, which is set to raise the global competitiveness of Cape Town as a premier world class meetings and events destination will double the centre’s existing exhibition capacity by adding 10 000m² of flexible space,” said CTICC Chairperson, Gary Fisher.

Over the past eleven years, the CTICC has played an instrumental role in driving economic growth and job creation in South Africa by attracting international meetings and events to the city. The CTICC has cumulatively contributed over R22 billion to the national Gross Domestic Product (GDP) and in excess of R7 billion to the Western Cape Gross Geographic Product (GGP).

“Estimates put the contribution of the CTICC expansion to the national GDP at R1.98 billion by 2020. The provincial GGP will also stand to benefit from the expansion and it is expected that CTICC’s contribution to the Western Cape GGP by 2020 will be in excess of R500 million.” adds Fisher.

“The CTICC Board agreed shortly after the centre first opened its doors that an expansion was pivotal in order for CTICC to maintain its global competitiveness amongst other international convention centres,” said Fisher.

“By expanding, we will be able to stage more events, offer more flexibility and allow for an increase in the concurrent hosting of various sizes of meetings, conventions, exhibitions and other events,” he added.

“The expansion will also entrench our international reputation for sustainable business development, and make a real contribution to job creation and the coffers of the city and the province,” added Fisher.

One of the key elements in the expansion relates to an empowerment framework that will see the establishment of opportunities for small, medium and micro enterprises to become part of the project. “These opportunities will not only be created in the construction phase, but will form part of the centre’s business model and strategy, creating sustained job opportunities,” said Fisher.

Given the CTICC’s commitment to achieving and where possible exceeding standards of international best practice, sustainability will be a core priority of the new building. The expansion project is set to incorporate leading advanced green design principles. “This is necessary if the CTICC wants to continue competing in the top league of international meeting venues,” he added.

Western Cape Premier Helen Zille welcomed the expansion, during an address she delivered on behalf of the Provincial Government at the sod turning event in Cape Town earlier today. Premier Zille was joined at the sod turning by the City of Cape Town’s Executive Deputy Mayor, Alderman Ian Neilson and MEC for Economic Opportunities, Alan Winde.

“CTICC is a valued asset to this province. Its expansion will further increase the contribution to the province’s and the country’s economy and spur job creation. More people will become involved – directly and indirectly – in the staging of events at CTICC, and this brings with it very valuable economic growth,” said Zille.

“Today we reach a significant milestone of a long process to expand the CTICC to build on its success. The City of Cape Town is proud to be the major partner in the ownership of the CTICC. We have committed ourselves by providing the land and the majority of the finance required. We are pleased to work with our partner, the Western Cape Government, and the CTICC Board,
to make this project possible,” said Deputy Mayor Neilson.
“The CTICC is a major economic catalyst for our region. Its expansion will increase the facility’s capacity to host meetings and exhibitions. In the last financial year the Western Cape secured 19 conference bids worth R347 million to our economy. The CTICC is driving the Western Cape’s lucrative meetings industry. I am confident the expansion will increase business travel to the province and create more jobs,” said MEC Winde.


The 46th SAPOA Convention Property Conference & Exhibition

sopoa 2014 property convention

The 46th SAPOA Convention Property Conference & Exhibition

  • Dates: 10 to 12 June 2014 Venue: ICC – Cape Town
  • Visitors: Approximately 1,200 delegates
  • Exhibitors: Over 80 national & international exhibitors.
  • Queries Contact: Charne Millet-Clay

HOTT 3D Marketing in Cape Town

One of the highlights on the annual calendar for SAPOA members, partners and all commercial property practitioners. The 46th SAPOA Convention is expecting approximately 1,200 delegates. The exhibition, which runs during the week of the convention, is expected to attract over 80 national and international exhibitors.

The SAPOA Convention and Exhibition also provides an exceptional forum for interaction within the commercial property sector and with all levels of government, as SAPOA engages with its diverse stakeholders.

The theme for the 2014 convention is “Making a difference”. The convention committee has been hard at work preparing an exciting and stimulating programme, with many opportunities for debate and discussion, such as keynote addresses and panel discussions.

An optional workshop session, will be part of the programme on Tuesday 10th June 2014. Well-respected keynote and invited speakers will add value and enrich your experience.

aa SAPOA Property exihibtion

View convention schedule:

Contact Details

Charlene Jansen

Jane Padayachee



Shell Scheme walling 2,500mm high, 3m x 3m

  •  Fascia with your company name only (no logo)
  •  1 x plug point
  •  2 x spotlights
  • 2 x high chairs
  • 1 x cocktail table
  • 1 x complimentary exhibitor pass; 2nd person
  • R4,350.00 excl. VAT)


  • 3M X 3M
  • 1 x plug point
  • 1 x complimentary exhibitor pass; 2nd person
  • R4,350.00 excl. VAT)
Description Size Amounts
Shell Scheme 3m x 3m R27,630.00 (1 x complimentary exhibitor pass; 2nd person R4,350.00 excl. VAT)
Floorspace 3m x 3m R20,460.00 excl. VAT (1 x complimentary exhibitor pass; 2nd person R4,350.00 excl. VAT)


HOTT3D design, manufacture and build trade show booths and exhibition stands in South Africa. We provide our National and International clients with a well thought out platform to better market their brand and products at Trade Shows across South Africa.

View our Exhibition Stand options here

South African exhibitions offer springboard to Africa’s growth

South African exhibitions offer springboard to Africa’s growth

trade shows south africaFor a long time, first world countries have been the powerhouses of mega trade-fairs with the UK, Europe and the US producing enormous exhibitions that in some sectors have become the premier ‘buying’ exercises through the supply chain.

However, these first world economies continue to endure the pressures resulting from the global market crash of 2008 and the density of competition in these regions, opening opportunities for developing markets.

The BRICS economies could now produce future opportunities for the geo-cloning of major exhibition titles and organic growth due to the formalising of market sectors in these regions. Emerging markets in the African continent and BRICS puts South Africa on the global exhibition landscape and positions it to strengthen and grow, as it meets increasing demand.

Interest in South Africa is two-fold. Firstly; it encourages international exhibition organisers to consider investing in the region, and secondly it better positions already established local exhibitions to be used as a springboard into South Africa and Africa for international brands that may not as yet have a presence in the region.

Business-to-business (B2B) exhibitions and trade fairs have long been the preferred platform for engagement, hosting and promotion by some of the world’s biggest brands. They are designed to promote face-to-face marketing while communicating a company’s brand and service offering in a live environment- a successful formula.

Trade fairs deliver ROI

Trade fairs and exhibitions in South Africa are evolving in line with international expectations and trends and are playing a crucial role in the marketing campaigns of companies looking to promote product, initiate or close sales transactions, grow client bases, conduct market research, launch new products or services and even re-engage or demonstrate appreciation towards stakeholders.

Exhibitions accomplish a lot. They engage the five senses and get entire markets into one venue for a few days of the year – or some specific period. There is no other media option that can compete with this rich value proposition and we do not believe there are other platforms that can deliver such high levels of return on marketing investment (ROMI) when used properly.

Their economic impact is also significant. Although currently immeasurable, a large trade fair in South Africa has the potential to unlock in excess of R100 million in economic activity – and this does not take into account the degree of meaningful employment that comes as a result of it.

Exhibitions are under pressure as a media option, with more traditional channels such as print, out-of-home, TV and radio and to a growing extent, social media and online marketing, dominate the marketing budgets of major brands.

Exhibitions remain the unsung hero of below-the-line marketing. Exhibition media owners have to fight harder to win accounts and create value – and that is not necessarily a bad thing. We now have to compete on service, innovation and real value creation, but we can do it.

Innovation essential

Real value in service must be extracted and exhibition organisers must move towards a more holistic way of managing accounts across all functions of the business. Innovation too, is vital for the growing success of exhibitions. Already innovation in the form of automated client service features, the introduction of digital and social media, free to attend seminars and more, is a part of the services offered by exhibition organisers. It will grow, but all innovation must be relevant to the core function of exhibition organising, which is connecting buyers and sellers in a live environment.

The bottom line is that the exhibitions industry is honing its skills as it faces new challenges, heightened competition and increased opportunities both locally and globally and it is likely to rise to the occasion and offer world class options, services, products and facilities to companies across the spectrum of industry.

via: Bizcommunity

CTICC expansion to go ahead

CTICC expansion to go ahead


According to the announcement at the Annual General Meeting of the Cape Town International Convention Centre, the planned expansion will now go ahead, and the tender award will stand. The expansion involves the construction of 9,600 sqm of additional exhibition space, meeting rooms, a proposed tower and a skybridge connecting the existing centre to the expansion.

“We are thus pleased to confirm the decision to proceed with the expansion and are delighted to announce that the expanded CTICC will be ready to trade in 2017.” – Seymour

“We concur with the City’s finding that there was no corruption or collusion by any staff member or individual involved in the tender process, or by any of the bidders,” said outgoing CTICC chair Ashley Seymour.

“We furthermore agree with certain key findings of the City’s report in respect of flaws in the tender process. We have concluded, however, that there are not sufficient grounds to overturn the tender award.”

In reaching its conclusion, the board took into account the pertinent legal, financial and socio-economic implications, the public interest and the legal advice it received.

About the expansion

The Cape Town International Convention Centre (CTICC) is a place where different worlds meet, where delegates gather to exchange ideas, where culture comes together. The architecture is a framework to not only serve the objectives and accommodation needs of CTICC but to also tell an enduring story, a narrative which is as unique and as special as our location, history, and being and which will make the CTICC Extension a memorable moment for all.

The extension is designed as a seamless extension to the existing CTICC to provide complementary space for large exhibitions or conferences, whilst also being able to operate as an independent facility.

The architectural concept is entitled “6211”. This is a design interpretation of the globally unique biodiversity of the Cape Floristic Kingdom. 6210 panels will each be encoded with the unique genetic code of the endemic species of the Cape Floristic kingdom, an exceptionally unique biodiversity. These panels form dynamic ribbons of movement which speak to the “way-station and crossroad,” status of a convention center, as a place for the movement of ideas, goods, services, persons, light, sound, color and emotion.

For every ten panels, one panel shall be dedicated to the DNA of homo sapiens to emphasize our relationship to and dependence on nature, to highlight the gravity of climate change and its Sub-Saharan threat to our water scarce and fragile biodiversity; and most significantly to engender respect for a humane environment.

These panels, interspersed with a random pattern of 62 interactive and dynamic LED panels, will be used to trace and integrate the unique genetic code of delegates and citizens so that they become part of the architectural aesthetic and experience. These identitycodes (the DNA panels), will form an ongoing and evolving architectural artwork which both frames the main halls and public space, but in turn provide a unique window into the identity of Cape Town and the Western Cape. These panels shall also reflect (by voluntary participation,) the unique genetic codes of all South Africans who may visit CTICC2.

The existing CTICC is defined by dramatic full height conservatories for nature and the Cape Floral Kingdoms, with its internal hanging gardens that frame the internal public realm. The CTICC Expansion and its sweeping ribbons of DNA is a 21st century interpretation of our unique floral attributes and resonates with this notion from CTICC1 by creating a pulsating wall of light, and color, patterned by our uniqueidentity.

CTICC expansion aerial CTICC expansion internal CTICC expansion night exterior

The winning team of the original tender includes:

The shortlisted architectural teams

Also read: Reconsidering the proposed CTICC expansion plans

Via: Future Cape Town